Is this for me?
This blender is perfect for families and smoothie enthusiasts who want a powerful, versatile appliance that can handle everything from frozen drinks to sauces. Its Auto-iQ technology simplifies blending, making it an ideal choice for those looking for convenience without sacrificing performance.
About this item
Blend powerful smoothies, frozen drinks, and ice cream for your whole family with the Ninja Professional Plus Blender with Auto-iQ™, a versatile countertop appliance built for daily kitchen use. This modern unit features a new design and a more powerful motor than Ninja's original Professional Blender (vs. BL610, based on operating wattage), so you get noticeably stronger performance for the toughest ingredients. Total Crushing™ blades give you perfectly crushed ice for your…
Ninja Professional Plus Blender with Auto-iQ | Smoothie and Ice Cream Maker, Frozen Drink Mixer, Margarita Machine | 3 Auto-iQ Presets, 1400W, 72-oz. Total Crushing Pitcher | Dark Grey | BN701
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Last verified: Jul 3, 2026
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Ninja Professional Plus Blender with Auto-iQ | Smoothie and Ice Cream Maker, Frozen Drink Mixer, Margarita Machine | 3 Auto-iQ Presets, 1400W, 72-oz. Total Crushing Pitcher | Dark Grey | BN701
Last verified: Jul 3, 2026
Is this for me?
This blender is perfect for families and smoothie enthusiasts who want a powerful, versatile appliance that can handle everything from frozen drinks to sauces. Its Auto-iQ technology simplifies blending, making it an ideal choice for those looking for convenience without sacrificing performance.
Price Insight
Last 90 days price range
Technical Specifications
- INCREASED MOTOR POWER: The Ninja Professional Plus features a new modern design and a more powerful motor than Ninja's original Professional Blender (1400W vs 1000W of BL610)
- POWERFUL ICE CRUSHING: Total Crushing blades give you perfectly crushed ice for smoothies and frozen drinks with peak professional power
- POWERFUL ICE CRUSHING: Total Crushing blades give you perfectly crushed ice for smoothies and frozen drinks with peak professional power
- INTELLIGENT AUTO-IQ PROGRAMS: Take the guesswork out of drink making with 3 Auto-iQ intelligent presets that combine unique timed pulsing, blending, and pausing patterns that do the work for you
- FAMILY-SIZE PITCHER: The 72-oz. pitcher is great for making large batches for the whole family, with 64-oz. max liquid capacity clearly marked
- RECIPE INSPIRATION: 15-recipe Inspiration Guide helps you create delicious smoothies, sauces, and creamy desserts in your kitchen
- DISHWASHER SAFE PARTS: BPA-free pitcher and stacked assembly blade are easy to clean and dishwasher safe on the top rack for simple care
- WHAT'S INCLUDED: 1400-Peak-Watt Motor Base, 72-oz. Total Crushing Pitcher, Stacked Blade Assembly, Lid, Recipe Inspiration Guide, Instruction Booklet, and Quick Start Guide
| UPC | 622356561884 |
| ASIN | B0855B5Z6F |
| Color | Grey |
| Style | Pro Plus Blender |
susume Verdict
The 1400W motor provides exceptional power for crushing ice and blending tough ingredients, ensuring smooth results every time. Auto-iQ technology features three preset programs that take the guesswork out of blending, making it easy for anyone to create delicious drinks and dishes. The large 72-oz. pitcher is perfect for making family-sized batches, but be mindful of its size when storing in the fridge.
Reviews
“Powerful blender: A very powerful mixer that is vastly superior to the bullets of old. It is loud as can be though so don't use it at night. With the suction cups, you don't have to worry about it shaking apart during use. Each piece is locking in one orientation only so you can't mess it up. The pitcher is also massive, so make sure you measure your stuff and don't load in and guess.Read moreRead less”
“BEST BLENDER I'VE EVER HAD!: BEST BLENDER I'VE EVER HAD! I don't know if I was not up to date with blenders but as soon as I unboxed it I was AMAZED. I love the lid, how it latches, the blender actually has a power button, and when you blend it pauses itself for a few seconds then resumes. I love that it's squared. OMG, the 3 blades are awesome, and detachable, makes it easier to clear. BEST BLENDER I'VE EVER HAD!Read moreRead less”
“Came For a Blending, Stayed For The StormCame For a Blending, Stayed For The Storm: I know what you're thinking. "I just wanna make solids into mostly liquids, but all I have are these feeble yet gloriously soft hands. Sure, the ladies (and or fellas) love them, but I just want to drink my calories like an old bald-mouthed gym-bro resting for his next set on the Hip Thrust 5000." Well good news, the universe may have cursed you with hands that can't liquefy a bag of rock…”
“Love this blender: Outstanding product, great Christmas gift, used all week for great smoothies, works like a tank, liquifies all the ingredients well. It's loud, so we use it in the laundry room off the kitchen, and the pitcher takes up a lot of real estate in the fridge, but very glad we have it.Read moreRead less”
“Until I can afford a Ninja Slushi XL, this is making my dreams come true!: I LOVE this blender. I’ve only been using for smoothies and frozen drinks so far but it is easy to use, makes a smooth consistency, feels quality made. I appreciate the features like the locking pitcher, pour spout, multilevel blade, and variety of speeds/uses.I had been using a bullet to make my smoothies but the berries were never even close to the same size even with me shaking it around, turning…”
“Awesome Blender: I haven't used my Ninja Professional Plus Blender yet, but I love the quality, versatility, and how easily it fits within a compact space. I am quite sure this blender will make awesome smoothies, frozen mixed drinks, and more. Ninja did a great job with this blender. The suction feet in the front keeps it secure on any many surfaces. The pitcher has a lock in feature which means you cannot operate until it's locked into the right position, and the blade…”
“Perfect for making thick milkshakes!: I picked this blender because it claimed to be powerful, and the was still mid-priced. I wanted something that would be quick and easy, on the large side for capacity, and I wanted the power it takes to actually make milkshakes out of hard ice cream. I purchased a much cheaper department store one first (wasted money), and it just didn’t have the power necessary for making a thick shake—but THIS blender does have all the power, a sleek…”
“Versatile: The Ninja Professional Plus Blender has easily become my go-to appliance in the kitchen. It’s powerful, versatile, and handles everything from smoothies to nut butters with ease. The motor is strong — even frozen fruit and ice blend smoothly without chunks.Setup and cleanup are both simple. The pitcher is sturdy and dishwasher-safe, which makes cleanup much less of a chore. I’ve used it for smoothies, sauces, and crushing ice for cocktails, and it performs…”
Technical Specifications
Key specifications and features.
- INCREASED MOTOR POWER: The Ninja Professional Plus features a new modern design and a more powerful motor than Ninja's original Professional Blender (1400W vs 1000W of BL610)
- POWERFUL ICE CRUSHING: Total Crushing blades give you perfectly crushed ice for smoothies and frozen drinks with peak professional power
- POWERFUL ICE CRUSHING: Total Crushing blades give you perfectly crushed ice for smoothies and frozen drinks with peak professional power
- INTELLIGENT AUTO-IQ PROGRAMS: Take the guesswork out of drink making with 3 Auto-iQ intelligent presets that combine unique timed pulsing, blending, and pausing patterns that do the work for you
- FAMILY-SIZE PITCHER: The 72-oz. pitcher is great for making large batches for the whole family, with 64-oz. max liquid capacity clearly marked
- RECIPE INSPIRATION: 15-recipe Inspiration Guide helps you create delicious smoothies, sauces, and creamy desserts in your kitchen
- DISHWASHER SAFE PARTS: BPA-free pitcher and stacked assembly blade are easy to clean and dishwasher safe on the top rack for simple care
- WHAT'S INCLUDED: 1400-Peak-Watt Motor Base, 72-oz. Total Crushing Pitcher, Stacked Blade Assembly, Lid, Recipe Inspiration Guide, Instruction Booklet, and Quick Start Guide
| UPC | 622356561884 |
|---|---|
| ASIN | B0855B5Z6F |
| Color | Grey |
| Style | Pro Plus Blender |
| Voltage | 120 Volts |
| Wattage | 1400 watts |
| Capacity | 72 Fluid ounces |
| Material | Stainless Steel |
| Brand Name | Ninja |
| Unit Count | 1.0 Count |
| Item Weight | 8.1 Pounds |
| Part Number | BN701 |
| Control Type | Pre-set Programs |
| Manufacturer | SharkNinja |
| Model Number | BN701 |
| Power Source | ac_dc |
| Controls Type | [Physical Interface] |
| Warranty Type | limited warranty |
| Blade Material | Stainless Steel |
| Item Type Name | Blender |
| Container Count | 1 |
| Number of Speeds | 4 |
| Best Sellers Rank | #687 in Kitchen & Dining (See Top 100 in Kitchen & Dining) #6 in Countertop Blenders |
| Container Material | Plastic |
| Material Type Free | BPA Free |
| Included Components | 1400-Peak-Watt Motor Base, 72-Oz.Total Crushing Pitcher, Instruction Booklet, Quick Start Guide, Recipe Inspiration Guide, Stacked Blade Assembly And Lid |
| Warranty Description | 1 year limited warranty |
| Item Dimensions D x W x H | 6.75"D x 9"W x 17.5"H |
| Is the item dishwasher safe | Yes |
| Recommended Uses For Product | Blending, Crushing, Ice Crush |
| Global Trade Identification Number | 10622356561881 |
| Other Special Features of the Product | Dishwasher Safe, Multiple Speeds, Pre-Programmed, Pulse Technology |
susume Verdict
The 1400W motor provides exceptional power for crushing ice and blending tough ingredients, ensuring smooth results every time. Auto-iQ technology features three preset programs that take the guesswork out of blending, making it easy for anyone to create delicious drinks and dishes. The large 72-oz. pitcher is perfect for making family-sized batches, but be mindful of its size when storing in the fridge.
Reviews
“Powerful blender: A very powerful mixer that is vastly superior to the bullets of old. It is loud as can be though so don't use it at night. With the suction cups, you don't have to worry about it shaking apart during use. Each piece is locking in one orientation only so you can't mess it up. The pitcher is also massive, so make sure you measure your stuff and don't load in and guess.Read moreRead less”
“BEST BLENDER I'VE EVER HAD!: BEST BLENDER I'VE EVER HAD! I don't know if I was not up to date with blenders but as soon as I unboxed it I was AMAZED. I love the lid, how it latches, the blender actually has a power button, and when you blend it pauses itself for a few seconds then resumes. I love that it's squared. OMG, the 3 blades are awesome, and detachable, makes it easier to clear. BEST BLENDER I'VE EVER HAD!Read moreRead less”
“Came For a Blending, Stayed For The StormCame For a Blending, Stayed For The Storm: I know what you're thinking. "I just wanna make solids into mostly liquids, but all I have are these feeble yet gloriously soft hands. Sure, the ladies (and or fellas) love them, but I just want to drink my calories like an old bald-mouthed gym-bro resting for his next set on the Hip Thrust 5000." Well good news, the universe may have cursed you with hands that can't liquefy a bag of rock…”
“Love this blender: Outstanding product, great Christmas gift, used all week for great smoothies, works like a tank, liquifies all the ingredients well. It's loud, so we use it in the laundry room off the kitchen, and the pitcher takes up a lot of real estate in the fridge, but very glad we have it.Read moreRead less”
“Until I can afford a Ninja Slushi XL, this is making my dreams come true!: I LOVE this blender. I’ve only been using for smoothies and frozen drinks so far but it is easy to use, makes a smooth consistency, feels quality made. I appreciate the features like the locking pitcher, pour spout, multilevel blade, and variety of speeds/uses.I had been using a bullet to make my smoothies but the berries were never even close to the same size even with me shaking it around, turning…”
“Awesome Blender: I haven't used my Ninja Professional Plus Blender yet, but I love the quality, versatility, and how easily it fits within a compact space. I am quite sure this blender will make awesome smoothies, frozen mixed drinks, and more. Ninja did a great job with this blender. The suction feet in the front keeps it secure on any many surfaces. The pitcher has a lock in feature which means you cannot operate until it's locked into the right position, and the blade…”
“Perfect for making thick milkshakes!: I picked this blender because it claimed to be powerful, and the was still mid-priced. I wanted something that would be quick and easy, on the large side for capacity, and I wanted the power it takes to actually make milkshakes out of hard ice cream. I purchased a much cheaper department store one first (wasted money), and it just didn’t have the power necessary for making a thick shake—but THIS blender does have all the power, a sleek…”
“Versatile: The Ninja Professional Plus Blender has easily become my go-to appliance in the kitchen. It’s powerful, versatile, and handles everything from smoothies to nut butters with ease. The motor is strong — even frozen fruit and ice blend smoothly without chunks.Setup and cleanup are both simple. The pitcher is sturdy and dishwasher-safe, which makes cleanup much less of a chore. I’ve used it for smoothies, sauces, and crushing ice for cocktails, and it performs…”